Miami-based KrillUSA is spreading awareness of the vitamins, minerals, antioxidants and astaxanthin Krill contains. The company describes krill meat as a denser, more sustainable alternative to traditional seafood.

“Krill feed solely on Phytoplankton, which are tiny, microscopic organisms that make krill meat gluten-free,” the company said. “Krill also has the cleanest and pure form of both Omega 3s (EPA and DHA) and Omega 6 fatty acids, which are critical in regulating blood pressure and supporting healthy inflammatory responses. These unique vitamins are also not readily made by the body, so humans have to get them through either a supplement or whole foods. Krill also has 20% more digestible protein than other fish, meat, poultry, or plant-based foods, which is important for preserving protein and fat stores in the body.”

KrillUSA believes krill meat will be the next big ‘superfood’ trend and offers recipes — including one for krill meat and avocado sushi rolls — on its website.

“As krill meat will inevitability increase in popularity, sustainability is incredibly important to KrillUSA,” the company said. “Krill are sourced from a well-managed fishery to prevent overfishing in the pristine Antarctic waters and are processed within a few hours, which ensures optimum nutrition is preserved. Krill is more sustainable than other seafood options, which are often overfished and unsustainably harvested, harming the ecosystem and food chain.”

This article is an excerpt from the August 2023 issue of Supermarket Perimeter. You can read the entire Sushi feature and more in the digital edition here.