Last year, the company said it planned to add more than 150,000 square feet of space to the plant, which makes the company’s appetizer products primarily sold under the SeaPak and Farm Rich brands.
Salmon has among the highest household penetration of all seafood categories, making it a great fish to promote “because it simply draws more eyes than a more specialty variety,” said Anne-Marie Roerink, principal at 210 Analytics.
While analysts expect fresh seafood sales to continue to be challenged in 2024 due to shoppers’ economic concerns, sales of prepared seafood items should continue to grow.