The hearty bread is crafted on a foundation of wheat and rye flours, which are known for their health benefits, making for a moist, slightly dense interior, with a crispy crust.
The product features rainbow sprinkles, mini chocolate chips and M&M’s and is now available nationwide for wholesale distribution across grocery stores.
In Supermarket Perimeter's January issue, we highlighted three innovative products that are new to the fresh perimeter. You can read this story and more in our digital issue.
Instore bakery cakes and fresh berries in produce are two cross-merchandising opportunities suggested by Whipnotic co-founder and president Tracy Luckow.