The Kraft Heinz Co.'s Lunchables brand is launching its first addition to the produce aisle as part of a partnership with Fresh Del Monte Produce Inc.

The new line features produce like apples, grapes, clementines and pineapple combined with the brand's Turkey and Ham Cracker Stacker varieties.

Developed as part of Lunchables' focus on increasing better-for-you options, the launch comes just five months after the company announced it was creating healther versions of its products to be included in the National School Lunch Prgoram.

“At Kraft Heinz, we are transforming through innovation by making bigger bets to fuel growth and create new products for our fans,” said Naor Danieli, director of marketing, Lunchables. “Lunchables with Fresh Fruit is a ripe example of how we are quickly moving to introduce new offerings rooted in real consumer needs. Teaming up with Fresh Del Monte helps accelerate the innovation our brand strives for, lending its expertise in fresh produce to expand the delicious, buildable and real food experience we provide for kids.”

“We see the partnership to introduce this evolution of Lunchables as a true game changer for children’s nutrition,” said Melissa Mackay, vice president, marketing of Fresh Del Monte. “By bringing together the freshness and quality that Fresh Del Monte fruits are known for with the convenience and fun of Lunchables, we have a real opportunity to change kids’ perspectives around fruits, ideally helping to make fruit consumption second nature to younger generations. It aligns closely with our mission to inspire healthy lifestyles and provide wholesome and convenient products to everyone.”