Gen Z cooking is all about taking short cuts, and sometimes it doesn’t mean cooking at all.

With so much innovation showcased at the IFPA show in October, it can be a challenge to see it all. Here are 12 new products not to be missed.

The tomato growers showcased their latest products and expansions at the 2023 Global Produce & Floral Show in Anaheim, Calif.

Producers and marketers of fresh fruits and vegetables find new ways to get shoppers’ attention and keep them coming back.

Moving production indoors to controlled environments is helping ensure a consistent supply of vegetables — and now, increasingly, fruits, too, Pure Flavor said.

According to Pure Flavor, this new acquisition is a strategic move to help the company better reach the Midwest area.

Pure Flavor is leading up to National Snack Day on March 4 with a week-long Snackathon campaign.

For Pure Flavor, the biggest new product news is in the melon category.

Pure Flavor has hired Joe Sbrocchi to be the company’s senior vice president of business development and strategy.

Greenhouse fruit and vegetable grower Pure Flavor is acquiring Merlin, Ont.-based DeTemporada Farms.