LEAMINGTON, ONT. – Greenhouse fruit and vegetable grower Pure Flavor is acquiring Merlin, Ont.-based DeTemporada Farms.

The acquisition will add 25 acres of greenhouse bell pepper farming to Pure Flavor’s operations.

“We are excited to announce the addition of DeTemporada Farms to our family,” said Jamie Moracci, Pure Flavor’s president. “Increasing our owned acreage helps facilitate our growth alongside our grower partners and supports our strategy of scaling up our operations to drive efficiencies.”

The DeTemporada Farms greenhouses were built in 2021 in an area of Ontario known for a micro-climate that boosts the growth of its red, yellow and orange sweet bell peppers.

“We need to strategically invest in our growth and with the acquisition of DeTemporada Farms, we are making a commitment to both our retail partners as well as our employees that we are planning for our future,” said Jeff Moracci, Pure Flavor’s chief financial officer and partner.

On top of this acquisition, Pure Flavor is getting close to completing the construction of a new Phase IV 40-acre organic greenhouse in Leamington, Ont.

In total, Pure Flavor now owns almost 1,000 acres of fruit and vegetable greenhouses.