TORONTO — Supermarket chain WinCo Foods has partnered with Invafresh to use its platform across several fresh departments, beginning with deli, foodservice, and seafood.

“With our Fresh Retail Platform, WinCo will have the necessary visibility to actionable data to better allocate labor resources, reduce shrink, and drive increased efficiencies,” said Tim Spencer, Chief Executive Officer at Invafresh. “With Invafresh, WinCo will improve their automation and analytics capabilities to optimize efficiencies across multiple fresh departments, delivering a fresher shopping experience to their customers.”

According to Invafresh, WinCo had been looking for an easy-to-use platform with real-time data to empower its employees.

“With Invafresh, we will have visibility to effectively cost recipes across all our fresh items through better analytics and by equipping our employee owners with better tools,” said Nathan Tucker, chief retail officer at WinCo. “Having Invafresh as the foundational technology for our perimeter store operations will allow us to optimize our operations to reduce shrink and improve labor allocation, helping to deliver an exceptional experience to our valued customers.”

Invafresh said that with its platform, WinCo will be able to improve production planning, reduce waste and deliver a better in-stock experience to its consumers.

“When we look at technology solutions, we look for partners that understand grocery retail and can apply that experience to help us grow our business,” Tucker said. “With Invafresh, their depth of experience in grocery retail and proven track record with other grocery retailers will help us deliver a better experience to both our employee owners and our customers.”