Sunkist launches promotion for National Sunkist Citrus Day 02.21.2024 By Hayley Hyer March 1 will mark the 2nd annual National Sunkist Citrus Day, and Sunkist Growers has launched a ‘Sunkist Matchmakers’ promotional campaign. Read More
Lone Star Citrus launches Winter Sweetz giveaway 01.04.2024 By Hayley Hyer Winter Sweetz is offering a chance to win two grand prizes of $500 and a case of 20 Texas red grapefruits. Read More
SUNRAYS mandarins achieve Sustainably Grown certification 12.28.2023 By Hayley Hyer This milestone achievement makes Forbel and Peruvian grower Pampa Baja the first Sustainably Grown certified citrus growers worldwide, according to importer Jac. Vandenberg.Read More
Sunkist shipping holiday-themed navel cartons 12.13.2023 By Hayley Hyer For the holiday season, Sunkist Growers is offering 10-pound cartons of navel oranges for gifting, decorating, cooking and more. Read More
Citrus America recaps IFPA ’23 demonstrations 11.09.2023 By Hayley Hyer Citrus America joined Noble Citrus at the Fresh From Florida Pavilion at IFPA 2023.Read More
Sunkist invests in category management, consumer insights 09.07.2023 By Hayley Hyer Sunkist Growers has promoted Cassie Howard to the role of senior director of category management and marketing.Read More
Citrus: a perennial kid favorite 07.12.2023 By Andy Nelson Sunkist aims to make its back-to-school merchandising and marketing as “bright and fun” as its citrus products.Read More
Wonderful Citrus prepares for transition to summer import program 05.04.2023 By Andy Nelson On the merchandising side, Wonderful is winding down an aggressive, innovative program for this season’s crop of Halos. Read More
Citrus trends: seedless wonders 05.03.2023 By Andy Nelson Over the past two years, Wonderful has seen a surge in interest for citrus subcategories.Read More
Sunkist, Instacart partner on innovative marketing plan 04.27.2023 By Andy Nelson Sunkist Growers has teamed with Instacart — with a little help from the White House.Read More