In 2024, Perdue will continue rolling out a graphic refresh across its entire ground chicken and ground turkey portfolio.

Today’s consumers are looking for more variety with 48% saying they are interested in trying new bacon items, according to Mintel.

In their search for value, consumers continue to buy more thighs and drumsticks, according to Tom Super, spokesperson for the National Chicken Council.

For 2024, as the availability of bacon rose and pricing leveled off to what consumers are willing to pay, retailers have begun promoting it and consumers are responding by purchasing bacon at or above prior levels.

Health continues to be at the forefront of consumers’ minds, and Wayne-Sanderson Farms is tailoring its product mix and messaging accordingly.

Robert Timmons, who’s worked for Perdue for 44 years, was the second driver to achieve the milestone.

The agriculture company announced that Gregg Uecker joined Perdue in the newly created chief supply chain and operations officer position.

Perdue asked FSIS to amend labeling compliance under the Poultry Products Inspection Act to remove any product that is “pasture-raised” that would be considered synonymous with “free-range.”

The partnership will provide technical and financial support to up to 80 of Perdue’s farmers in Pennsylvania.

The report notes its commitment to innovative products, and its industry animal care program, creating a more diverse and inclusive workplace, and positively impacting the communities where they operate.