Get your palates ready — 2024 promises to deliver new and exciting flavor variations, especially from cuisines beyond our country’s borders and in foods that combine different types of flavors entirely.
The Hot Plate, Tag’s Food and Beverage Center of Excellence for brands and agencies, has released its 2024 Flavor & Trends Forecast, and spicy is front and center.
Looking ahead to fall, retailers will need to keep a close on a seasonal favorite that may be due for a reexamination, said Mike Kostyo, vice president of Menu Matters.
In the perimeter, double/triple chocolate, peanut butter, confetti/rainbow and lemon are the fastest-growing dessert flavors, according to data from Circana.