In the US Retail channel, the company’s largest, the volume of product sold plummeted 34% to 10.5 million lbs, down from 16.1 million lbs the year before.
The Better Hawaiian Roll launch comes on the heels of the company’s June portfolio addition of The Better Bun line, which features high protein, low-carb bun varieties.
Rubi Whisk may provide several benefits for baking applications such as offering fat-binding and oil-holding capacity, high-foaming capacity and stability, high solubility, and emulsification.