A new digital tool from Columbus Craft Meats helps customers find charcuterie solutions for the holidays.
Hayward, California-based Columbus Craft Meats, a Hormel brand, has launched an interactive charcuterie experience, making it easier to create the perfect, personalized combination of craft meats and accompaniments this holiday season.
“No matter where you are in the country, Columbus’ digital charcuterie experience is available to make the holiday season a little easier by allowing people to plan less and spend more time with loved ones,” according to Columbus.
On the site, ColumbusCraftMeats.com/build-your-board, visitors can select their favorite salami or learn about new ones, building a personalized board based on their tastes. After building their own charcuterie board, they will then receive an email that features their custom shopping list, complete with beer, wine, cheese and fruit parings, as well as a coupon to save on Columbus’ products.