RACINE, WIS. — Butter Buds Inc. has launched Cheese Buds Simple Cheddar Cheese Concentrate.

The concentrate helps manufacturers to increase the cheddar cheese flavor with low inclusion levels without needing to state “flavor” or “natural flavor” for a cleaner label, according to the company.

“With today’s economic challenges, manufacturers are pressured to provide great-tasting food products while not breaking the bank,” said Michael Ivey, national sales director at Butter Buds Inc. “Cheese Buds Simple Cheddar Cheese Concentrate delivers on both and provides cost optimization opportunities, allowing formulators to maintain true, natural taste at very low inclusion levels, which can reduce cheese usage and lower costs and overall fat content. This concentrated dairy ingredient is a powder, so it is also very easy to use and incorporate into existing formulas, delivering natural cheddar cheese notes in a variety of applications.”