Based in one of the US states experiencing the largest resurge of coronavirus (COVID-19) cases, H-E-B is reinstating limits on purchases of select items to prevent instore shortages.
The supply chain disruptions caused by the coronavirus pandemic drove home the need to find new ways to help keep foods — perishable foods in particular — fresh and safe.
As product availability varies and consumers are seeing more empty shelves than they're used to, consumers are willing to try new chicken brands and products.