CARLISLE, PA. – The GIANT Company is now offering CHOICE Pass to its online GIANT Direct and MARTIN’S Direct customers to enhance the online shopping experience. 

CHOICE Pass provides unlimited free delivery and pickup for the price of $98/year, realizing a new savings of $21/year for subscribers. The previous yearly subscription price, offered through the former PodPass, was $119/year.  

The pass will pay for itself with two deliveries per month or one pick-up per week. With CHOICE Pass, it means customers can order as often as they like and never pay a delivery or pickup fee.   

“The demand for online grocery services has skyrocketed over the past year, far surpassing the growth that was originally predicted. The same holds true for GIANT Direct, where we’ve seen online customers grow each month,” said Matt Simon, chief marketing officer, The GIANT Company. “Today’s families are strapped for time and CHOICE Pass simplifies shopping with an easy solution that helps save them time and money, without compromising on quality, giving them more time to come together at their table and connect over a meal.”