CARLISLE, PA. – Beginning Oct. 16, GIANT customers can start earning rewards points toward a free turkey certificate every time they shop instore or online using their GIANT or MARTIN’S card. Customers enrolled in Choice Rewards can also earn free side dishes, desserts and more using the GIANT or MARTIN’S app when they shop.  

“There’s no holiday that embodies our new brand platform, For Today’s Table, quite like Thanksgiving does,” said John Ruane, chief merchandising officer, The GIANT Company. “Our stores have everything families need to prepare for and enjoy the holiday, whatever it might look like this year. Whether a small in-person gathering or connecting with family online, we’re making the meal easier so that our customers can focus on what’s most important - who is gathered around the table and the memories that are made.”  

Customers who earn 400 rewards points from Oct. 16 through Nov. 26 can choose to redeem their points for a free turkey certificate. Paper and digital reward certificates can be redeemed from Nov. 13 through Nov. 26 at any GIANT or MARTIN’S location, or online via GIANT Direct or MARTIN’S Direct. Customers can also choose to substitute their free turkey certificate toward a free family size lasagna or tofurkey or for $1 off per pound of the turkey brand of their choice.   

In addition, customers who utilize the Choice Rewards program through the GIANT or MARTIN’S app can also redeem points for up to 18 free items to accompany their holiday meal from Nov. 13 through Nov. 26.