WESTBOROUGH, Mass. — BJ’s Wholesale Club’s latest store concept is an “innovation lab” devoted to testing new retail grocery concepts.
Set to open this year in Warwick, R.I., the store, which will be named BJ’s Market, will allow for testing out new assortments, displays, product demonstrations and convenience initiatives, according to the company.
The concept store is one of four BJ’s will open this year. The others are in Lady Lake, Fla.; Canton, Mich.; and Greenburgh, N.Y.
“We continue to accelerate our expansion and we’re excited to open these new locations,” said Bill Werner, executive vice president, strategy and development for BJ’s. “We’re always looking for ways to bring the value and convenience of a BJ’s membership to more shoppers, and extending our reach is a major way of achieving that.”