EMERYVILLE, CALIF. - Value retailer Grocery Outlet Holding Corp. has opened its 400th location, in Hailey, Idaho. 

The announcement of the 400th store comes as Grocery Outlet celebrates its 75th anniversary. Customers can expect to see “diamond deals” of up to 75% off select items, as well as throwback bargain deals and highlights of some of the company’s most unique bargain buys from throughout the years. 

The newest Grocery Outlet location is run by independent operator Shane Anderson. Anderson is a Grocery Outlet veteran who previously worked alongside his daughter and son-in-law serving as a general manager in their Grocery Outlet location. The Hailey store continues Grocery Outlet’s annual new store growth of 10%, adding roughly 35 new stores each year. 

“We are incredibly proud to celebrate the opening of our 400th store, a momentous number 75 years in the making,” said Eric Lindberg, Grocery Outlet’s chief executive officer. “Since our founding, Grocery Outlet has built on the core value of ‘touching lives for the better,’ and today, we are proud to play a part in 400 communities across the U.S. When you shop at a Grocery Outlet store, you are shopping local and supporting entrepreneurs within your own community. I’d like to congratulate Shane Anderson, along with all of our IOs across the country, for providing a treasure hunt shopping experience for all of our bargain-minded customers.”