CHICAGO – BFree Foods is debuting its Avocado Wraps in the deli section of Publix grocery stores in the Southeastern United States. The first of its kind in the US market, according to the company, the Avocado Wraps are light, soft and flavorful — perfect for all kinds of healthy fillings and toppings.
The Avocado Wraps are the latest addition to BFree’s lineup of versatile celiac and vegan-friendly products. Made from avocados, BFree's Avocado Wraps are high in fiber, provide a natural source of protein, calcium and amino acids and are completely gluten and dairy-free.
"Today's consumers want healthy food that also tastes great," said Chloe Twomey, advertising and promotions manager at BFree Foods. "We're so proud to be the first brand bringing avocado-based wraps to the table, especially with a partner like Publix. They're unlike anything else on the market, and we know our customers will have fun creating meals and snacks with them."
Each package contains five Avocado Wraps and has an SRP of $5.99.