ROCHELLE PARK, NJ – Walden Farms has debuted a rebrand across its product line, beginning with 22 salad dressing varieties. The improved recipe, now with natural flavors, will also be reflected by a new bottle design highlighting key nutritional claims and engaging food photography.
The Walden Farms’ dressings are free from artificial flavors and dyes, made with real vegetables, fruit fibers and ingredients, and contain zero calories, zero net carbs, zero sugar and zero fat. Additionally, all products are keto-friendly, gluten-free, kosher and have no high fructose corn syrup and most are vegan, dairy-free and cholesterol-free.
The brand refresh coincides with the debut of an engaging new website www.waldenfarms.com where users can find appetizing recipe ideas, nutritional facts, product details, store locator information, or easily buy direct online.
“Walden Farms’ Dressings allow consumers to control calories, fat, carbohydrates, gluten, or sugars without giving up great taste,” said Deborah Sidney, senior brand manager for Walden Farms. “Walden Farms’ dressings are incredibly versatile such as for spreading on sandwiches, dipping with vegetables, and using as marinades for cooking!”