A new meal kit innovation from retail giant Kroger lets consumers pay by the pound.
At a Kroger store in Short Pump, Virginia, an Easy For You meal kit station features frozen parmarella mac and cheese, prime rib strips with mushrooms and gravy, chicken and sausage gumbo and other entrees and sides, according to a story in the Richmond Times-Dispatch. The stations are also in other Richmond, Virginia, area Krogers.
At the stations, customers use scoops to retrieve and package items, which are sold for $7.99 per pound, according to the story.
Once they’re home, customers put the items in a skillet and cook them for 10 to 12 minutes.