Anchor Packaging, Inc. announces the addition of a new, smaller roaster to the Nature’s Best line of polypropylene lids and mineral-filled polypropylene bases. Responding to the sustained high protein prices experienced by supermarket operators, Anchor has created a new, specialized roaster. Joining the highly successful Nature’s Best series, this new Roaster’s shallow base raises the bird higher in the dome, providing an attractive presentation to the consumer. This eliminates the empty space present in most other packages when high protein prices force a reduction in the size of bird being merchandised.
As with all roasters in the Nature’s Best series, the wide unobstructed panels of the dome lid combined with anti-fog technology drive impulse sales of whole roasted chickens from the hot case. The leak-resistant closure on the classic black base prevents messy spills and provides the consumer with a table-ready serving platter requiring no re-plating.
Available in three sizes, the new, small roaster for 1 – 1 ½ lb. whole chickens, joins the large Nature’s Best Roaster for 2-3 lb. birds. In addition to the roaster dome, Anchor offers a shallower dome as the perfect option for half chickens, turkey breasts, pot roasts, and other main course entrees.
Bases are made with 40% natural mineral additives in place of oil-based resin, thereby reducing the carbon footprint. The durable polypropylene lids will not crack or warp like polystyrene lids. Nature’s Best Roasters offer high temperature performance to withstand temperatures to 230°F in warming units, heat lamps, and microwaves. Lid and base are both reusable and eligible for recycling.
Hot prepared foods get more attention when merchandised in Nature’s Best Roasters.