Columbus Craft Meats is upping its snack game with new products.
The Hayward, California-based company, a Hormel Foods subsidiary, is now offering its four most popular salami products in a snack-size format:
- Original Italian Dry Salame;
- Genoa Salame;
- Pork Raised Without Antibiotics Ever Uncured Italian Dry Salame; and
- Pork Raised Without Antibiotics Ever Uncured Pepperoni.
That line expansion follows the May launch of three Salami & Cheese Snacks products:
- Pork Raised Without Antibiotics Ever Uncured Genoa Salame paired with Provolone Cheese;
- Pork Raised Without Antibiotics Ever Uncured Genoa Salame paired with Provolone Cheese; and
- Pork Raised Without Antibiotics Ever Uncured Italian Dry Salame paired with White Cheddar Cheese.
"Innovation drives our company's growth, and snacks have played a large role in that growth since 2016," says Lauren Keller, senior brand manager at Columbus. "Since then, the Columbus brand has grown 18 percent.”