NEW YORK — Silver Fern Farms, a US producer of 100% grass-fed red meat, is offering a trip to New Zealand as the grand prize for its summer grilling campaign, Get Seconds on Summer. 

The sweepstakes promotion runs from July 1 to Aug. 31 for both online and in-store consumers. 

"Following a 2020 summer in lockdown everyone is delighted that the great American tradition of coming together over barbecues and cookouts looks to be back for real," said Matt Luxton, strategic programs sales manager. "Many of last summer's plans were canceled, and to make up for lost time we want our customers to spend summer with friends and family celebrating around a grill with some extra portions of delicious grass-fed meat on us." 

No purchase is necessary, and all sweepstakes participants will be entered into the draw to win a trip to New Zealand for a second summer. Participants can also claim one of two great deals on Silver Fern Farms products: 

  • Buy-one-get-one free coupons for Silver Fern Farms premium retail packs redeemable in stores; or
  • a free pack of Beef New York Strip Steak with any bundle purchased from their online shop, 

Silver Fern Farm's range includes grass-fed cuts of premium ground beef, lamb and venison. Curated recipes and cooking tips to help inspire the enthusiastic at-home cook and experienced griller are available on their website. 

"Through the 'Get Seconds on Summer' sweepstakes, we would like to reward people with seconds on everything that is great about summer grilling, especially the flavor of fresh-off-the-grill steaks,” said Luxton. “And when summer finally comes to a close, we're offering a second chance to enjoy grilling season all over again in New Zealand where summer peaks in January."