PLEASANT PRAIRIE, WIS. – In celebration of Cinco de Mayo, Good Foods is promoting its guacamole line, Plant Based Queso Style Dip and Avocado Salsa with its “Big Flavor” campaign.
A fully integrated marketing campaign aims to promote the brand as a one-stop-shop for the holiday. Good Foods will be implementing influencer partnerships, social media, advertisements, promotions and giveaways to drive shoppers in stores.
“We want shoppers celebrating Cinco de Mayo with ‘Big Flavor’,” said Mandy Bottomlee, director of content marketing at Good Foods. “Our campaign efforts are focused on promoting our brand as the one-stop-shop for all Cinco de Mayo snacking needs.”
Shoppers will be able to participate in a multi-brand giveaway for five recipients to win over $1,000 in prizes and products from brands like Nosotros Tequila, Kevin's Natural Foods and more.