SAN DIEGO- Natural, organic and specialty grocer Barons Market is set to open a new store in Chula Vista, Calif., on May 22 at Otay Ranch Town Center. 

Like other locations, the new Barons Market will offer a 15-minute shopping experience, a selection of fresh produce mostly from local farms and a large selection of microbrews featuring many local brands. 

“Simply put, we make grocery shopping exciting and fun, and we can’t wait to introduce Barons Market to Otay Ranch,” said Rachel Shemirani, senior vice president of Barons Market. “We are hopeful that this Barons Market will make the lives of our new neighbors a little bit easier – especially our 15-minute shopping experience. Our team is excited to meet our Otay shoppers.” 

The 21,000 square-foot new space will be the grocer’s ninth store.