California vegetable grower-shipper Hitchcock Farms has added two new salespeople.
Industry veterans Jill Lenz and Dan Holt have joined Salinas-based Hitchcock Farms, which until May was known as Boggiatto Produce.
Lenz joins after 15 years in sales at Classic Salads. She was also previously in sales and procurement at Tanimura and Antle and Fresh Express. She will handle sales of Hitchcock Farm’s entire product line that features Garden Hearts® romaine hearts, Iceberg Babies®, brussels sprouts and napa cabbage.
Holt, hired as vice president of sales, previously worked as director of sales at Earthbound Farm. Prior to Earthbound he led the sales team at Pride of San Juan, where he spent 10 years in salad, fruit and vegetable sales and marketing.