The Délimax-Montpak group has launched a new consumer brand. The Fontaine Family product line includes grain-fed veal, GMO-free milk-fed veal, lamb, and ready-to-cook products. It will be widely available in most supermarket banners across Canada by the end of the week and later through its U.S. subsidiary Catelli Brothers.

"With the new Fontaine Family product line, we want to address consumers directly and help them appreciate the subtle and refined taste of veal, but also raise awareness on the many benefits this lean and nutritious meat provides," says  Montpak president Alex Fontaine. "In order to meet our customers' needs, we have also created tasty, ready-to-cook products made from fresh meat, preservative-free, gluten-free and containing a minimum of salt. They are quick to cook and have a maximum of five ingredients."