Amazon isn't stopping at Whole Foods in its attempt to penetrate the supermarket industry.
According to a report from The Wall Street Journal, Amazon is planning a new chain of supermarkets in major metros throughout the country, with the first possibly opening in Los Angeles by the end of the year.
The report says Amazon would likely rely on the acquisition of smaller chains to expand across the country. The company has signed leases for locations in Seattle, where it already has Whole Foods and Amazon Go locations, as well as San Francisco, Washington D.C., Philadelphia and Chicago.
Amazon would likely offer more products at lower price points than at Whole Foods, which the company bought for $13.7 billion in 2017.