Little Leaf Farms, the top US brand of packaged lettuce sustainably grown through controlled environment agriculture (CEA), has two new salad kits: Crispy Caesar and Southwest. Featuring Little Leaf Farms’ fan-favorite Baby Crispy Green Leaf lettuce, which is grown in the company’s state-of-the-art greenhouses, the kits are paired with all the ingredients needed for a flavor-packed meal perfect for at-home or on the go, and they were crafted to meet consumer desire for higher quality, fresher and better tasting greens in salad kit offerings, according to Little Leaf Farms.
“Little Leaf Farms fans have been asking for these kits, and we’re excited to bring them to shelf this fall,” said Lindsay Hardie, vice president of marketing at Little Leaf Farms. “Since our founding we’ve been dedicated to bringing a better, fresher lettuce to market and we’re thrilled to bring that same innovative spirit to the kits category. Our kits are packed and delivered from greenhouse to grocery store in about 24 hours, providing consumers with a new always-fresh, convenient and delicious option.”
The new kits feature greens that are free of pesticides, herbicides and fungicides, and are hands-free from seeding to harvesting to packaging. The salad kits are available in the following varieties:
- Crispy Caesar features Garlic Croutons, Shredded Parmesan Cheese and Romano Caesar Dressing.
- Southwest includes Chili-Lime Tortilla Strips, Corn, Mexican Style Cheese Blend and Avocado Ranch Dressing.
The kits come in 7.5 oz. packages with an MSRP of $5.49.
The launch of the kits comes on the heels of Little Leaf Farms opening its fifth greenhouse in the Northeast, leading to an increased retail presence of nearly 5,000 grocery stores covering the Midwest to the Southeast.
This article is an excerpt from the April 2024 issue of Supermarket Perimeter. You can read the entire Salad Kits feature and more in the digital edition here.
