REDWOOD CITY, CALIF. — Impossible Foods has launched Impossible Sausage Made From Plants in a ground sausage form for the first time at retail.  

Available in two flavors - Savory and Spicy - the sausage includes 30% fewer calories, 47% less total fat, and 43% less saturated fat when cooked, compared to the leading pork ground sausage.   

“At Impossible Foods, we’re intent upon delivering on what consumers demand from meat, but without the compromise inherent in the use of animals for food production,” said Dennis Woodside, Impossible Foods president. “With our latest Impossible Sausage product for retail, we’re doubling down in our efforts to reach every home cook looking to satiate their cravings for sausage. We are excited to see what consumers cook up.”  

Impossible Sausage for retail was created to fit into any type of meal for any time of day. The Savory blend is fully seasoned with an herbaceous and peppery bite, while the spicy variety has a bold kick, reflecting notes of chili and cayenne.  

In a home usage test of 136 consumers, 66% said Impossible Sausage tasted as good as or better than pork ground sausage. The Impossible Sausage also sizzles and cooks like pork as well, the company said.