VANCOUVER, BC - Oppy is now using Apeel’s plant-based solution to extend the shelf life of its Eco Farms avocados grown in Mexico.
Inspired by nature, Apeel produce lasts two times longer from its unique protection made from materials found in the peels, seeds and pulp of all fruits and vegetables. The edible peel keeps moisture in and oxygen out, maintaining freshness and extending peak ripeness.
“We are thrilled to team up with Apeel,” said Mark Smith, Oppy’s director of sales and strategy for Eco Farms. “It was a natural fit for our partnership with Eco Farms. The brand’s Green is Good positioning and Apeel’s driving force of Food Gone Good, highlights our shared commitment of delivering high-quality fruit using sustainable practices.”
Noting that food waste is a major concern, Eco Farms and Oppy are excited to be involved with an initiative like Apeel which helps address it while building a stronger avocado category together with retail partners.
“We are excited to partner with Oppy to extend the shelf-life of Eco Farms avocados through our plant-based protection that has proven to maintain quality and ripeness for twice as long as untreated produce,” said Erich Klawuhn, SVP of product, Apeel. “Our collaboration with sustainability-focused grower-marketers like Oppy has resulted in a massive reduction of food waste across the supply chain. We look forward to extending all the benefits of Apeel produce to retailers throughout Oppy’s network, ultimately reducing waste right down to consumer households as well.”
Oppy’s Apeel program will commence with Mexican grown Eco Farms branded avocados, with the intention of extending into other countries of origin soon.