Butterball gives consumers renewed reasons to shop the deli counter this spring with the introduction of twelve upgraded flavors. As part of its deli renovation, Butterball revealed a new signature Naturally Roasted Thanksgiving Turkey Breast flavor that allows consumers to enjoy the same first-class holiday taste in the deli all year long.

Each of the following renovated deli turkey and chicken items provides consumers with a premium eating experience and wholesome ingredients at an affordable price. Additionally, redesigned packaging now features consumer-preferred benefits and product certifications.


Thanksgiving Turkey Breast – NEW!

37% Less Sodium Turkey Breast

Oven Roasted Turkey Breast

Cracked Pepper Turkey Breast

Mesquite Smoked Turkey Breast

Smoked Turkey Breast

Honey Roasted Turkey Breast

Oven Roasted Chicken Breast*

Deep Fried Turkey Breast

Buffalo Style Chicken Breast*

Cajun Style Turkey Breast

Garlic and Herb Rotisserie Style Chicken Breast*

All of Butterball’s reformulated deli flavors are:

Naturally roasted

American Heart Association Certified

American Humane Certified

Produced with no nitrates or nitrites

Made with natural sea salt

Gluten free

“Consumers want wholesome deli products at a reasonable value, and that’s exactly what we’re delivering,” says Michelle Lieszkovszky, deli brand manager for Butterball. “Our upgraded deli line provides consumers with a unique combination of benefits, demonstrating our continued commitment to providing higher-quality flavor the whole family will love.”