ANCHORAGE, ALASKA — The Peter Pan Seafood Co. has named Kevin Larsen as vice president of international sales and business development. 

“I have a passion for the seafood industry and working in sales. I most value the relationships I’ve made over the years because the people I’ve met and worked with aren’t just business partners, they’re really my friends,” said Larsen. “My experience at Bornstein Seafoods has been invaluable, and I’m excited to join the Peter Pan team. I’ve always had a love for seafood, but Alaska is also really special to me and so when I had the opportunity to join a company with such a long and established history in the state, I had to take it.” 

Larsen comes from a seafood family. His dad was a fisherman in Southeast Alaska, and following in his footsteps, Larsen fished Southeast Alaska for eight seasons before joining the sales side of the industry. Throughout his career he has worked up and down the West Coast, most recently at Bornstein Seafoods, Inc. 

In addition to extensive experience in domestic US sourcing and sales, Larsen brings extensive international sales and experience, particularly in Europe, from his experience at Icicle Seafoods, Inc. Larsen also brings experience in fish trading, which will complement and help expand Peter Pan Seafood’s trading business.  

“Kevin brings so much to the table for Peter Pan. He’s a great team builder and he’s going to be a key leader of Peter Pan’s sales team,” said Rodger May, Peter Pan’s president and chief growth officer.