OAKBROOKE TERRACE, ILL. – In honor of Pi Day on March 14, Sara Lee Frozen Bakery announced the company’s new pre-baked 8-inch full crust fruit pies for supermarket instore bakeries.  

Labor is one of the top-cited challenges faced by supermarket operators. The new line-up of pre-baked pies enables stores to provide their customers with a consistent product made with high-quality ingredients every day, at every location, regardless of labor skills or constraints.   

"Bakery operators are constantly in need of higher-quality alternatives to bake-off," said Curt Coolidge, general manager, instore bakery, at Sara Lee Frozen Bakery. "We are pleased to be able to offer them a complete everyday pre-baked pie portfolio with the quality they seek and the stack and sell simplicity they need." 

The new pre-baked 8-inch full crust fruit pies are crafted with recipes inspired by our beloved Chef Pierre restaurant quality pies and feature tender crust and carefully sourced fruit picked at the peak of freshness.   

Additional pre-baked 8-inch fruit pie features include: 

  • Available in four popular flavors: Apple, Cherry, Blueberry, and Peach. 

  • Contains no artificial flavors, no artificial colors, and no high fructose corn syrup. 

  • Packaged in pre-printed, shelf-ready Kraft window cartons for a premium, fresh-baked appeal. 

  • 5-day ambient shelf life from thaw. 

The new pre-baked full crust fruit pies join the existing instore pre-baked open face lineup that features 8-inch sweet potato, plus pumpkin and pecan flavors, both available in both 8- and 10-inch sizes.