Avocados from Mexico and Mission Foods are teaming up for a basketball-themed promotion. The Taco Tip Off promotion targets tacos and other avocado-tortilla combo recipes as a go-to game-watching party food.
“We look forward to bringing fans everywhere a simple solution for maximizing game day eats such as tacos, burritos, quesadillas and more," says Sathish Mohanraju, Mission Foods’ vice president of marketing and trade marketing. "We hope fans are inspired to create fresh flavor combinations that satisfy their game day experience and please taste buds."
Now through April 14, Taco Tip Off includes the following promotions:
On-Pack IRC: Save $1.50 on two Avocados from Mexico and one package of Mission Tortillas.
Text-to-Win Sweepstakes: Fans will be able to text to be entered to win $250 in the form of a gift card.
Paid Social Posts: Reaching shoppers through Instagram and Facebook paid social posts.
Digital Instant Rebate: Shoppers can receive an instant rebate via a receipt validation test using Optical Character Recognition Technology (OCR) whereby shoppers scan their receipts and receive a consumer savings deposited directly into their PayPal account.
"Avocado grocery shopping trips are more valuable with tortillas,” says Stephanie Bazan, vice president of trade and market development at Avocados for Mexico. “We're excited to partner with Mission Foods and give basketball fans a game-winning combo.”