Saputo is currently workshopping new products and is excited about an innovation pipeline that will bring more new products and Stella Italian cheeses to market.
Suppliers and their retail partners are pushing specialty blue cheeses as a way for consumers to add variety to charcuterie boards, recipes and other use occasions.
Snacking cheese has always been a family refrigerated staple with its portability and satiety qualities, as well as its great pairability with other snack foods, Saputo said.
The company released a series of video ads that highlight the bold, unique flavor of blue cheese with a group of zany characters in a cave, representing where the cheese is aged.
Saputo's goat cheese brand Montchevre brand recently launched a “Make Mischief with Montchevre” campaign to highlight its playful new flavor combinations and products.