Bain & Company reported that consumers across all income levels had a more negative financial outlook in August 2024 than in August 2023.

Two of the launch partners for the new ads are Del Monte Foods and General Mills.

Over half (52%) of consumers are less concerned about COVID-19 compared to a year ago (up from 32% in 2021), according to a recent holiday purchase intentions consumer survey from The NPD Group.

US consumers are spending more on each shopping occasion.