Tastewise identified products high in fiber and protein as ideal options to satisfy consumers’ nighttime appetites, along with products that emphasize maintaining healthy blood sugar levels or improvements to sleep.
A study found that 69% of consumers are interested in chocolate with healthy ingredients, 74% want snacks that are nutritious and energizing and 71% want chocolate that supports their mental health.
According to data from Circana, perimeter assorted/multipacks of cookies were up 13.9% in dollar sales and 4.2% in unit sales in the 52 weeks ending July 16.