Dunkin' Donuts makes Apple Pay available as an additional way to reload customers' cards via the Dunkin' Mobile App. With Apple Pay, Dunkin' Donuts guests can use their iPhone 6s, iPhone 6s Plus, iPhone 6 or iPhone 6 Plus to purchase, gift or reload virtual Dunkin' Donuts Cards through the Dunkin' Mobile App for quick, easy and secure payment for Dunkin' Donuts food, beverages and merchandise.
Security and privacy is at the core of Apple Pay, as when guests add a credit or debit card to Apple Pay the actual card numbers are not stored on the device nor on Apple servers. Instead, a unique Device Account Number is assigned, encrypted and securely stored in the Secure Element on the user's device. Each transaction is authorized with a one-time unique dynamic security code.
“Apple Pay represents an important step in our ongoing commitment to leverage the best technologies to help busy, on-the-go people enjoy our full menu of coffees, donuts and sandwiches any time of day, more quickly and conveniently than ever," says Scott Hudler, vice president, Global Consumer Engagement at Dunkin' Brands. "With Apple Pay, we continue to differentiate our brand with a superior guest experience that includes offering a full array of options to reload your card within the Dunkin' Mobile App."
Starbucks’ mobile app features several useful features. It integrates the company’s loyalty program, which gives customers benefits such as a free drink for every 15 purchases, and allows users to manage their card balance directly from their mobile phones. Customers can also pay for their drinks by swiping a barcode found in the app at the register. Additionally, the Starbucks app includes a store locator, a food menu, and a drink builder feature.
In the first nine weeks following the launch of the app, Starbucks processed 3 million mobile payments. The number of mobile transactions soared to 26 million in the first year, and since 2011, some $2.4 billion has been loaded onto Starbucks cards via the mobile app.