1. Technology transformation
Technology has forever changed the consumer eating experience, transforming how we choose, receive and consume food.
2. Experience exploration
Consumers seek foods that not only enhance their nostalgic memories but incorporate fresh and new flavor experiences from other cultures.
3. Daily delights
Tied to the growing importance of mental wellness, consumers are finding ways to bring moments of joy into their daily routine with smaller-sized, high-quality sweet treats.
4. Mindfulness matters
Acutely aware of how their choices affect their personal health, their community and their planet, consumers are looking for authenticity and want to make a positive impact on the world.
Source: Dawn Foods