La Brea Bakery has announced the return of two limited-time offerings for the holiday season. Cranberry Walnut Loaf features toasted walnuts and tart, slightly sweet cranberries, while Take & Bake Holiday Savory Rolls are reminiscent of stuffing, as these savory rolls are full of sage, celery, thyme and black and white pepper.
“Building on the popularity of our holiday offers in previous years, we are excited to bring back these staples for our customers,” says Brie Buenning, director of marketing at La Brea Bakery. “These two products offer classic holiday flavors and artisanal quality to any holiday table, from Thanksgiving dinner to a holiday brunch.”
Starting this month, these two products can be found at grocery stores across the nation, including Safeway, Albertsons, Harris Teeter and more.
The Los Angeles-based artisan bread brand has also announced a new partnership with a major LA brand. La Brea Bakery will officially begin enhancing Los Angeles Rams gamedays with its breads. Fans attending The Rams Official VIP Tailgate outside of SoFi Stadium on gamedays will enjoy food by Food Network star Chef Aaron May, highlighting different La Brea Bakery breads weekly.
“La Brea Bakery empowers artisan chefs to curate elevated menus and dishes that our VIP attendees have come to expect,” says Chef May. “I am excited to include this Southern California icon into our tailgates as Rams fans get ready to cheer on the defending champs.”
“Our artisan breads provide the foundation for a great tailgate,” says Brie Buenning, director of marketing, La Brea Bakery. “The La Brea Bakery brand is ‘born and bread’ in LA so partnering with the Los Angeles Rams is a natural fit. We’re excited to rise to the occasion by supporting our community both on and off the field.”
Also connecting with fans inside the stadium, La Brea Bakery breads will be served at The House: VIP Partner Tailgate and through digital signage in-game. For those enjoying games from home, La Brea Bakery will have recipes, home-gating tips and more available online throughout the season. In addition, the Rams and La Brea Bakery will partner on community impact programs.
“La Brea Bakery’s commitment to innovation and quality paired with its LA roots make them a wonderful partner for the Rams House,” says Jen Prince, Los Angeles Rams chief commercial officer. “We are thrilled to team with La Brea Bakery to elevate our Official VIP Tailgate and gamedays at SoFi Stadium and beyond.”