With global supply chain issues seeing retailers battle to stock shelves nationwide, St Pierre has published its latest order fulfilment figures that demonstrate the benefits of working with the brand.

The brand has revealed the level of investment in its stock in country, allowing for a 12-week supply of its products at any one time. This stock-holding has seen the leading brioche brand assist retailers in recent months, as other brands haven’t been able to meet delivery commitments.

National fill rate averages have been difficult to maintain for many suppliers this year, but new details from St Pierre demonstrate an impressive 98 percent national fill rate average.

“We pride ourselves on our authentic French recipes, our superior product delivering for the consumer and being a reliable partner supporting our grocery retailers. Through our unique model, we work hard to ensure we deliver, on time and in full,” says Paul Baker, founder of St Pierre.

St Pierre Bakery imports its products into America, storing them frozen with distribution partners and offering retailers a ‘thaw and sell’ proposition for fresh brioche in the perimeter. The category leader recently extended its range of brioche products launching the first brioche bagel to be introduced to the US market.


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