New from La Brea Bakery, Take & Bake Frozen Breads come in two varieties—Demi Baguettes and French Dinner Rolls and use the same recipe as two of La Brea Bakery’s all-time best selling fresh breads. The breads are made with only the highest quality ingredients and created with the same dedication to the artisan traditions and uncompromising standards that La Brea Bakery has held constant for 25 years.

On the frozen food trend, Mintel research shows 25% of bread consumers buy less bread because it goes stale too quickly. The packages are re-sealable, allowing consumers to only bake and eat what they need at a given time.

SRP is $3.99 for eight (8) French Dinner Rolls and $3.99 for four (4) Demi Baguettes. The products are available for retailers now.