SHELBY TOWNSHIP, MICH. – Ethel’s Baking Co.’s dessert bars, which are also gluten free, are now available for grocery retail nationwide in new single-serve packages and clear multiple-bar packs, with a new brand look and feel.
Handmade in small batches, Ethel’s dessert bars are made with local, sustainably sourced ingredients, including hormone-free butter and cage-free eggs, using old-fashioned mixers. Each layer of every bar is baked separately to ensure perfect texture and taste.
“I created Ethel’s Baking Co. to spread my Grandma Ethel’s passion for showing love through food. I wanted to do that in a way that would have a real ‘wow factor’ for everyone, both gluten-free and gluten-full eaters alike,” said Jill Bommarito, Ethel’s Baking Co., chief executive and founder. “I built Ethel’s around family from the ground up, and we continue to stay true to that, with my daughter Lily working by my side.”
Ethel’s dessert bars come in six flavors:
Pecan Dandy - Ethel’s original bar that’s reminiscent of a pecan pie, with a buttery shortbread crust, topped with handmade caramel and whole pecans.
Cinnamon Crumble - tastes and smells like an old-fashioned cinnamon roll, with cinnamon filling, crumbly streusel and a light, sweet glaze on top of a shortbread crust.
Raspberry Crumble - tastes like a fresh raspberry pastry, made with Ethel’s signature short-bread crust.
Blondie - sweet butter and chocolate of a chocolate chip cookie combined with the indulgence of a moist dense brownie, plus a touch of caramel.
Turtle Dandy - crushed pecans and rich chocolate, layered over toasted pecans, pure caramel and the signature shortbread crust.
Brownie - made the traditional way with premium chocolate and real butter for a rich gluten-free brownie.
All varieties are available in clear fresh tubs (SRP $8.99-$9.99) in the bakery section and most varieties will also be available in the new single serve packs (SRP $2.99).