TORONTO – Digital grocery and retail commerce solutions company Mercatus released a seven-part guide for grocers looking to win back control of the online shopping experience and make up for lost margins from third-party delivery marketplaces.  

Digital grocery is gaining momentum in the post-coronavirus (COVID-19) world, giving grocers renewed focus to available online too.  

The guide provides grocers with insight of how to: 

  1. Take control of shopper data and loyalty; 

  1. Develop an effective customer-centric e-commerce strategy; 

  1. Align the key players in your organization; 

  1. Evaluate and find the perfect e-commerce provider; 

  1. Prepare for a discovery meeting with your new e-commerce provider; 

  1. Plan for a successful implementation; 

  1. Evolve and expand e-commerce experience to keep pace with change and maximize success. 

“Even if a grocer is currently working with a marketplace provider, it’s never too late to add to your own e-commerce offering, and even work toward reducing dependence on marketplace sales by embracing your own eCommerce solution exclusively,” said Sylvain Perrier, president and chief executive officer of Mercatus. “With a brand-owned online shopping solution in place, retailers can take back margin lost to delivery providers, keeping up to 16% or more of their revenue on a typical online order.”