BOULDER, COLO. - Plant-based dip and spread supplier Hope Foods has partnered with suicide prevention nonprofit Hope for The Day to promote mental health awareness and healthy diets through trainings, educational events and social media campaigns.
During the month of May, which is Mental Health Month, Hope Foods will match up to $5,000 in donations to Hope for The Day supporting tools and training resources for the organization’s suicide prevention education.
Hope Foods will also provide positive and encouraging messages from the nonprofit on each protective seal on the company’s hummus products that will direct consumers to Hope Foods’ website, where they can learn more about Hope for The Day and mental health and have an opportunity to donate to the cause.
"We're very passionate about this initiative and helping Hope for the Day," said Nicole Pavlica, director of marketing at Hope Foods. "Our company was built around the powerful concept of hope and we want to make sure everyone has access to the nutrition and resources they need to feel physically and mentally well."
The company is also promoting the benefits healthy eating can provide for mental health, citing recent studies that estimate 90% of the body’s serotonin — a natural chemical that impacts happiness and emotions — is generated in the gut, which suggest diet plays an important role in fighting depression.
Hope Foods uses ingredients like almonds, garlic, onions, chickpeas and avocados that are rich in nutrients and support a healthy diet. The company’s products are also all Non-GMO Project verified, GFCO certified gluten-free, OU certified kosher, and dairy and soy-free.