Avocados from Mexico not only will be starring in another Super Bowl ad, they will also be sold at the stadium where the game is played.
For the sixth year in a row, Avocados from Mexico is running an ad in the Super Bowl, which in 2020 will be held on Feb. 2 in Miami’s Hard Rock Stadium. The 30-second humorous spot will celebrate Americans’ avocado obsession, according to the group.
And for the first time, Avocados from Mexico avocados will be sold in the stadium. Guacamole and tacos will be served at Tacos Por fAVOr, the association’s stand, which launched in September.
"Avocados From Mexico sources more than 80% of Americans' avocado obsession,” says Alvaro Luque, the group’s president. “This is a story worth showcasing to 112 million viewers and an opportunity we couldn't pass up this year. We look forward to being part of a big day in the marketing world and the country at large while reminding consumers that Avocados From Mexico are healthy, delicious and always in season."