NORTHGLENN, Colo. – Niman Ranch, a community of over 720 independent farmers and ranchers who raise Certified Humane livestock, announced that Alicja Spaulding will take the position of vice president of marketing.
Spaulding will work on the marketing and brand strategy to grown Niman Ranch’s market share and brand awareness.
“I’m thrilled to welcome Alicja to the Niman Ranch team,” said Chris Oliviero, Niman Ranch General Manager. “She brings with her a wealth of professional experience, with strengths in marketing strategy, digital, e-commerce and consumer activation that will help Niman Ranch continue to grow, evolve and support our network of independent family farmers.”
Before taking the job at Niman, Spaulding served as Director of eCommerce for Diversified Foodservice Supply where she implemented the digital marketing strategy for commercial kitchen equipment, supplies, and parts business.
“For years now Niman Ranch has been a brand I trusted, appreciated and personally consumed,” Spaulding said. “I admire how focused they are on partnering with and supporting family farms, developing sustainable farming, and always treating animals with care. I am excited and honored to be part of this team and work with a brand I hold such a strong affinity for.”
Spaulding also worked for SROriginals and Ticklebelly Desserts as well as serving as the director of marketing for a restaurant group. Spaulding earned her bachelor’s degree from Brock University in Canada and received her MBA from the Univ. of New Mexico.