Refrigerated salsa and dip specialist Rojo’s is launching a new line of queso dips.
Cypress, Calif.-based Simply Fresh Foods, which markets under the Rojo’s and other brands, will begin shipping two new queso dips — Salsa Con Queso and Queso Blanco — in September. Product will be packed in 12-ounce tubs, sold in refrigerated deli/dairy cases and retail for a suggested $4.69.
Salsa Con Queso features sour cream, cotija and cream cheeses, tomatoes, onions and jalapenos. Queso Blanco includes Monterey jack and cotija cheeses, green chiles and jalapenos.
“We couldn't think of a better product than Queso Dips to join our Rojo's family of signature salsas," Mark Miller, vice president of marketing at Simply Fresh Foods, says in a news release. "Our fans are always looking for new and delicious ways to enhance their menus and gatherings, so we are proud to be able to offer them even more reason to add Rojo's to their chip and dip buffet or favorite Mexican-inspired meal."
The new queso dips follow closely on the heels of Rojo’s introduction of three additions to its salsa line: Pico de Gallo Salsa, Salsa Verde and Hatch Chile Salsa.
Rojo’s products can be found at Wal-Mart, Safeway, Kroger, Albertson's, Ralph’s, Stater Bros., Winco, Costco, Sam’s Club and other stores.